The Performance Dashboard is intended to reflect the health of a business.

The Strategy Framework drives the necessary metrics.

  • Resources are featured in the resource system of the business model.
  •  Partnerships are featured in the resource system of the business model.

Components of the performance Dashboard:

  • Market Opportunity Metrics: Market opportunity metrics assess the degree to which the firm can accurately gauge the market opportunity.
  • Business Model Metrics: Business model metrics capture the sub-components of the business model.
  • Marketing and Branding Metrics: These focus on marketing communications and branding effectiveness.
  • Implementation Metrics:These focus on the effectiveness of a company’s human resources program as well as its processes, organizational structure, systems (including information, incentives, and rewards), coordination mechanisms, culture and management style, and technology systems.
  • Online Offering Metrics: Metrics should reflect the entire decision process from pre-purchase to post purchase.
  • Resource System Metrics: The resource system is based on the benefits offered to consumers.
  • Financial Metrics: Captures the revenues,costs, profits and balance-sheet metrics of the firm